February 9, 2016

There is one key difference between B2C and B2B when it comes to SEO. When developing your B2B SEO strategy it’s important to account for these differences. When we talk about B2C website marketing we usually expect the lead time to be short. This can be anywhere from instant (such as an eCommerce store) to a few days (a custom quote online service). This is because a consumer will usually know what they are looking for, know...

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March 1, 2016

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